Tell us the story of Forever Cheese.
Buster: I studied in Spain in my third year, and I truly fell in love with Valencia and realized it was my home.
After working on the Ebel US Pro Indoor Tennis Championships my first year out of college, I had a nagging desire to go back to Spain – so much so that I quit my job at the end of the tournament and grabbed a backpack and journey back.
As part of my journey, I started interspersing working for various tournaments in Italy and Spain to supplement my experience and also earn money while staying in Europe. After going to France and Italy, I did land in Spain for a while. Over the next few years, I created a career in sports marketing and got hired on different events in Europe and the US to work in different capacities, including operations, player relations, and sales. I eventually was hired to work in golf and, while living in Rome in 1991, met my future partner in life (now ex in life) and work, Pierluigi. His family made Pecorino Romano and sheep milk table cheeses in the countryside of Rome.